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Marketing does not kill your swag — Don Jazzy shares insightful advice to Nigerian musicians, uses Davido as an example

Don Jazzy, the CEO of Mavin Records, has provided valuable advice to Nigerian musicians and aspiring artistes.

To illustrate his point, he used Davido’s recent comeback as an example of successful marketing. The Mavin Boss emphasized that Davido did not rely solely on his fame to make his album Timeless successful.

In a tweet, he advised artists not to be afraid to market their hard work, stating that doing so does not diminish their “swag.”

READ ALSO: I’m pregnant for Don Jazzy – Tiwa Savage jokingly admits to funny skit by Kie Kie

Na why him be G.O.A.T

desmond_dex: “Coca-Cola is everywhere but still advertises everyday for centuries.”

nativeson_clothing1: “Baba dey everywhere granting interviews preaching love to outsiders and fc , na big marketing strategy.”

y.nisholar: “Swears na why him bi G.O.A.T❤️”

imade_stand: “Yes ooo. The thing Dey vex me when I see artist forming I don’t post too much lol Omo why are you here at the first place ??! Is not to promote ur art?”

READ ALSO: He sent me a DM first – Hajia Buntu reveals her relationship with Don Jazzy.

Tiwa Savage expresses feelings for Mavins boss, Don Jazzy

In other news, after finally revealing her feelings toward the Mavin Boss, her former music executive, Nigerian singer Tiwa Savage left many fans in awe.

The Love me singer released a TikTok video of the Mavin Music executive dancing to one of her songs in which she opened up about her feelings toward him.

The new track, Stamina, featuring Ayra Starr and Young Jonn, played in the video, and Don was seen dancing around and singing along while he did so.

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